After serving as U.S. Pavilion Exhibits Director at Expo 1984 in New Orleans, I left the Commerce Department and joined the U.S. Information Agency as Exhibits Director for the U.S. Pavilion at Expo 1985 in the Japanese city of Tsukuba. Our family, my wife and two sons aged five and one arrived in December 1984. The theme of the expo was "Dwellings and Surroundings - Science and Technology for Man at Home" and our pavilion took Artificial Intelligence as its theme. Expo 1985 ran from 17 March to 16 September. It was ranked a huge success with 20,334,727 visitors attending and 111 countries participating, plus an impressive array of 18 corporate pavilions featuring state of the art technology including robots and giant screen presentations.
The 3,000m2 US Pavilion at Expo 1985 was in a generic building provided by the organisers, situated on a 5,000m2 plot at the north-western corner of the Expo grounds. It consisted of two courtyards, two plazas and three separate buildings: Theme Pavilion, Theatre and Corporate Pavilion. The larger and taller theme pavilion to the right and the smaller Corporate Pavilion to the left were both housed under cable tensioned polymer fabric roofs. Between them was a Trapezoid Theatre where “To Think”, a 15-minute film by Joseph Aloysius Becker, was shown. The corporate building which also included a restaurant and a gift shop housed exhibits by Texas Instruments, DuPont, Polaroid and TRW. The idea of separating out the corporate section was new to our pavilions and worked well. The Federal budget for the pavilion was US $9,535,962. Attendance totalled five million visitors.